Emma Procter
Emma is the Research Manager at gaming studio - PikPok. She experienced as a Market Researcher, Customer Insights consultant, and Strategist. Emma is all about using robust data paired with empathy to steer the development of commercially successful games that players love.
Jonathan Shirley
Jonathan Shirley is a Senior Games User Researcher at PikPok, based in Wellington, Aotearoa.
He is responsible for analysing player behaviour and sentiment in order to make the best possible experience for our players.
Finding the fun: researching and playtesting games at PikPok
Making games is hard - with all moving parts and challenges required to even finish a game, it's a miracle sometimes it can get done. But one of the more difficult challenges might also seem like the most obvious to get right first - is this game we are making fun?
What is fun?!
In this talk, the PikPok Research Team will be sharing how we approach the topic of fun in games, and ultimately look to test and measure fun in our own games. We hope to give light to some of the testing methods we use for games and how you may find it applicable in your product.